03Jun
Every good marketer wants to create the perfect case study to help entice prospective customers to convert. But, we all know that it’s not as easy as it sounds. It can take a lot of time and effort to find
03 Jun
13 Tips for Marketing During a Recession
With a recession potentially on the horizon, marketers must prepare and strategize for how they are going to market their product and/or service during a recession. Oftentimes companies want to cut marketing and sales costs during a recession to try
03 Jun
How to Generate More Customer Case Studies
Customer case studies are quickly becoming an essential part of your website and marketing efforts. Not to mention how they can help you gain an advantage over your competitors. But, we all know that generating high-quality customer case studies is
03 Jun
Client Case Study Examples from Top Brands
With 93% of purchasers reviewing case studies prior to committing to a software purchase, it’s essential to provide prospects this information. If you don’t provide client case study examples, but one of your competitors does, it might result in losing
26 Aug
15 Lead Generation Tools You Need to Use
As marketing and sales professionals, we’re always looking for new and creative ways to generate leads. But, we all know it’s not as easy as it sounds. In this day in age, if you’re not using lead generation tools and
08 Jan
How to Write the Perfect Customer Success Story
Customer stories will continue to be the cornerstone of success for B2B companies well into 2023 and beyond. When your prospects are searching for a solution, 93% will review customer success stories before making their final decision. If you don’t