B2B Marketing Archives | Page 2 of 2

22 Jun

13 Tips for Marketing During a Recession

With a recession potentially on the horizon, marketers must prepare and strategize for how they are going to market their product and/or service during a recession. Oftentimes companies want to cut marketing and sales costs during a recession to try

08 Jun

How to Generate More Customer Case Studies

Customer case studies are quickly becoming an essential part of your website and marketing efforts. Not to mention how they can help you gain an advantage over your competitors. But, we all know that generating high-quality customer case studies is

07 Jun

Client Case Study Examples from Top Brands

With 93% of purchasers reviewing case studies prior to committing to a software purchase, it’s essential to provide prospects this information. If you don’t provide client case study examples, but one of your competitors does, it might result in losing